1.1 Introduction

1.2 What can be done?

  1.2.1 Tests to Conduct

  1.2.2 The power of CenturyPromise

1.3 Conclusion

1.1 Introduction

Construction industry is one of the oldest and the most complicated markets in India, with the increase in competition across all verticals, the number of counterfeit products have also increased in circulation. These counterfeit sellers have become so precise in manufacturing fake products that it has become almost impossible to rectify the products with just a simple visual inspection.

At first the economical price offered by these sellers might ring a bell in your ears which makes you grab the deal without thinking much, but the same products become a huge burden later on during their use. Just imagine if someone sells you a fake waterproof (BWP grade) plywood, and you end up designing your bathroom interiors with it. Your interiors won’t even last you a few months forget years.

Now while clients just like you might face huge repercussions, brands like us also go through a lot and this is because these forgers use fake company stamps, certifications etc, to make products look branded and this inturnly has a huge impact on our reputation and relations with you.

1.2 What can be done?

To fight against these counterfeit sellers we need to stand together strong and take each and every step cautiously before making the final purchase. Here are a few tests that you can conduct before making a purchase.

1.2.1 Tests to Conduct

1. Nail Test: About 1-2 cm from the edge of plywood hammer a nail about 3 cm in the plywood. Check if the layers of plywood stay intact or split apart, if they split then it isn’t a good quality of plywood.

2. Boiling Water Test: If you are purchasing BWP grade plywood then conducting a boiling water test is the best way to identify the quality of your purchase. Take a small piece of plywood and dip it in boiling water for about 20 hours, a good quality BWP plywood will stay intact even after those 20 hours.

3. Thorough Visual Inspection: Conduct a thorough visual inspection, check for uniform thickness across edges and look for any unevenness in the layers of plywood.

While these are a few tests that you can conduct on your end, we as an organization that firmly believes in tackling customer problems via constant innovation came up with a solution – CenturyPromise – to help you authenticate your plywood purchase in just a few steps.

1.2.2 The power of CenturyPromise

CenturyPromise app is an application solely developed so that everyone including dealers, carpenters, architects and even direct buyers can authenticate their plywood purchase easily. Here’s how you can avail the power of CenturyPromise:

1. Download the App: Download the application from your app store, the application is available on both ios and android.
2. Scan, don’t fall for the scam: On each and every CenturyPly product there’s a unique QR code imprinted, scan the same using the inbuilt QR code scanner in the CenturyPromise App.
3. The results: If the product is not original the app will automatically display “Not a Genuine CenturyPly Product”.
4. Generate the warranty: If the product is original you can download the e-warranty directly from the app and keep it handy for any future needs.

1.3 Conclusion

With the increase in counterfeit sellers it is our collective responsibility to rectify each and every product twice before making the final purchase. Download the CenturyPromise App today and authenticate your plywood purchase in just a few seconds.

You can learn more about CenturyPromise here: https://www.centuryply.com/centurypromise